BT Group’s Emer Timmons joins Brightstar Corp. as CMO and President of Strategic
MIAMI and LONDON, July 26, 2016—Brightstar Corp., with the world’s leading platform for managing mobile devices across the wireless ecosystem, announced today that Emer Timmons has joined the company as Chief Marketing Officer and President of Strategic Sales, effective immediately.
After 20 years of international experience in telecommunications, most recently with BT Group, Timmons joins Brightstar to build and sustain the Brightstar brand by spearheading the company’s global marketing organization. She will be responsible for all aspects of marketing for the company from branding through to customer execution.
In addition to marketing, Timmons will lead Brightstar’s customer-first initiatives and development of sales strategy and deals with carrier, retail and enterprise customers and prospects across Brightstar’s footprint of 100 countries.
“Emer brings a wealth of global experience in the telecomm industry from her distinguished career, and she is the perfect fit to lead both our marketing and sales initiatives,” said Brightstar President and CEO Jaymin B. Patel. “Marketing is at the core of our customer partnerships and is critical to our strategy as a business, and on the sales strategy side, she will create deeper insights into our partners’ businesses and help Brightstar deliver our services that provide greater long-term value for customers.”
Timmons held several senior executive roles since joining BT in 2006. From 2010-2015, she led the BT Global Services’ UK business, which included responsibility for corporate customers globally and accountability for a multi-billion UK & Global P&L. From 2015-2016, she served as President of BT Group Strategic Deals and Customer Engagement. In that role, she worked closely with BT Group customers and prospects, and was responsible for delivering deals from £50 million to more than £1 billion in value. Timmons also sits on the UK’s Women’s Business Council ensuring that women have the opportunity to play a full role in the economic life of the nation and is also a Royal Marines Business Ambassador. Timmons has earned many accolades throughout her career, with most recently being named the “2015 Woman of the Year” from the UK Women in IT Awards.
“It’s an exciting time to join Brightstar because their level of innovation and investment in the mobile B2B services space is remarkable,” Timmons said. “Brightstar is able to deliver exciting programmes and combine many complex services to add huge value to our partner’s value chains. I was drawn to this culture of problem solving, and I look forward to working with this world-class team who is dedicated to customer success.”
Brightstar, a subsidiary of SoftBank Group Corp., is a leading provider of B2B services to mobile manufacturers, operators, retailers, and enterprises. With more than 50,000 customers in about 100 countries across six continents, Brightstar is firmly positioned at the center of the wireless ecosystem®. Brightstar touches almost every aspect of a mobile device somewhere in its lifecycle, by providing innovative services that can be seamlessly integrated across customer mobile value chains. Brightstar reported global net revenues of approximately $12.1 billion in 2015. For more information, please visit www.Brightstar.com.